Privacy Policy

Privacy Policy

Paratrade.no is committed to earning your trust regarding how we handle your personal data. In this privacy policy, we explain why we collect information about you, how we use it, and how we protect your privacy.

Personal data refers to information and assessments that can be linked to an identifiable individual. This may include, for example, your name and contact details, purchase history, or information about your interests.

The use of personal data must comply with the Personal Data Act. As the data controller, we ensure that your personal data is processed in accordance with applicable law.

What personal data do we have about you

Depending on the information you provide, how you use our services, and the permissions you grant us, we may hold the following information about you:

Your information: Information you provide when placing an order with us, such as name, address, phone number, and email address.
Purchase information: Information we receive when you buy from us, such as what you purchased, card number, and payment method (e.g., Visa).
Communication: Information you provide when contacting our customer service, such as emails exchanged between us.
Website usage information: Information we collect when you use our website or app, such as device type (e.g., mobile or PC), IP address, which pages you visit, and which features you use.
Information from partners: Information we receive from our partners, such as Shopify. Partners may provide information about the theater shows, concerts, movies, or other events you have attended.
Profiling information: Information and assumptions we automatically generate based on the other data listed above, such as your preferences, interests, and demographic groups, unless you have opted out.

How we use personal data

We use your personal data for the following purposes:

Providing our website and app: To optimize our website for the device you use and to customize content according to your interests.
Processing purchases: To complete your purchase, including shipping goods, processing payment, and storing purchase history.
Creating a user account: To allow you to create an account, access it with username and password, store contact and payment information, and view your purchase history.
Customer service: To provide service and manage your customer relationship.
Statistics: To create statistics and identify market trends to improve and develop our products and services. Whenever possible, this is done with anonymous data.
Marketing: To send recommendations and information about our shows using your contact information (e.g., phone number, email). Profiling data may be used to make recommendations more relevant unless you have opted out. We may also send marketing about our partners’ events if you consent.

The legal basis for purposes 1, 4, and 5 is our legitimate interest in providing, developing, and marketing our services.
The legal basis for purposes 2, 3, and 4 is to fulfill our contract with you.
The legal basis for purpose 5 may also be your consent if provided. Consent may be necessary to send marketing if you no longer have a user account or to send marketing about partner events.

Who we share personal data with

We share personal data with companies that provide technical and administrative services to us, such as Shopify, under agreements that ensure your privacy.

In certain cases, we may disclose personal data to public authorities, for example in cases of suspected legal violations.

If you consent, we may share your personal data with our partners (e.g., concert promoters, theaters, cinemas) so they can send relevant recommendations, perform marketing analysis, or develop services.

We may use IT providers outside the EEA. If data is transferred outside the EEA, we ensure privacy is protected through contracts.

We may also share anonymized data with partners for market research and service development.

How long we store personal data

We store data only as long as necessary for the purpose it was collected or as legally required. Data will be deleted or anonymized once it is no longer needed. Examples include:

Your information: Deleted when you close your account or after 12 months of inactivity. If no account exists, deleted three months after the event unless you request retention for future purchases.
Purchase information: Stored in your profile for 12 months. Card numbers deleted three months after the event unless requested otherwise. Transactions and payment data stored for 5 years per accounting law.
Website usage data: Stored up to 6 months.
Partner data: Stored while your account is active or until consent is withdrawn. Deleted after account closure or 12 months of inactivity.
Communication: Stored for 3 years unless needed longer for complaints or claims.
Profiling data: Deleted after account closure or 12 months of inactivity. Deleted earlier if you opt out of profiling.

Cookies

We use cookies on our website to ensure functionality, analyze traffic, and track visited areas. Please read our cookie policy for more information.

Changes to the privacy policy

We may update this privacy policy from time to time. You will be notified of significant changes. The latest version is always available on our website or app.

Contact information

If you wish to contact us, please use the following:

Contact person: Michael Forsberg
Email: XXXX
Address: XXXX